Sḵwálwen Botanicals
Indigenous luxury skincare celebrating ancestral plant relations + Sḵwx̱wú7mesh culture
Social & Email Campaigns, Web Assets
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Supporting the brand's growth by working on creative for monthly campaigns to showcase Indigenous culture and practices. Strategies circled about showcasing new product releases, sustainability, wisdom from elders and sharing pure ingredients from the land.
By highlighting campaigns on International Women’s Day, and Earth Day, we were able to lift the voices behind the brand and share their intention, mission and impact.
Through email & social campaigns from Winter to Summer, we’re able to feature new ceremony series releases, tell stories from the founder Leigh and connect their audience with the giveback initiatives behind their purchases.
Campaign Strategy
Karen Sum, Courtney Tait
Copy & Content
Kaley Ross
Photography
Kaili'i Smith